Yesterday I shared the story of my most recent hosting of a business event and the marketing exercise I did to open it up.
I promised the replies from the exercise I conducted. So here they are.
- What is marketing?
Communication (11), show casing, business, awareness (2), honest belief, networking getting the word out, relationship, sharing information
- How is art life marketing?
It communicates (4), representation of idea, trying to inspire, communication, tells, a story, it speaks to you,
provokes reaction, expression/emotion, transparent, expressive, touches you, creative/inspiring, it’s a relationship, inspires possibilities, perception
- What population is the world’s most powerful buyer?
Women (8), China (5), US (2) – the human race, old/seniors (2), millenials (3)/online, men, Japan
- T/F Marketing is expensive
T = 1 F = 12 Not especially/not necessarily, can be (2)
- What can marketing do for a business?
Make it or break it, express your value, connections, increase exposure, exposure (4), inform, awareness, known – community, promote/success, make money, gain new clients, make it visible, grow it – network it – connect it, promote it (2)
- What’s the most important V word in marketing?
Variety, value (6), viral, visual (2), volume, victory (4), vichyssoise
- T/F Ginger is the marketing pro you want/need! T = 16 F = 1
What would your replies be?
The orange replies were the ones I was expressly going for, having shared insights as such with this group of 45 – 60+ about marketing. Some of the others made me laugh, cringe, and ponder – and learn.