Excellent Examples of Websites Well-Connected to Their Mission

As I set out to redo my own website, I want to share a few sites by a few remarkable people.

They’re examples of very well designed, clear & savvy sites to provide the necessary and desired information for their audiences.

Win Without Pitching

Kindra Hall

Mel Robbins

Brendon Burchard

When you’re communicating with your audience, you’re connecting. Connectivity is the foundation for marketing as well. And marketing is communication – it’s a very virtuous circle.

What sites do you admire for clean & clear execution, well-connected to the mission of the person and business?

Tell me in the comments below, thanks.

If You Want To Speak, Seek Out Service Clubs

So, you want to speak? Alright – get to it!

Here’s one way you can do it: Reach out to service clubs.

Service clubs are terrific practice. If you’re unsure or you have a new message you want to practice, get out and contact service clubs.

I just got off the phone this morning with a gentleman, at a service club where I’m going to be traveling next week. And he invited me to speak. Great!

What a perfect opportunity to connect with terrific people already doing, changing, making things happen.

That’s a win win win win win – for everybody.

So if you want to speak, I highly recommend you look up the service clubs in your area – or where they are, where you’re traveling to. Offer yourself up as a speaker. Education is serving. Give them your all, and you’ll see momentum.

By the way, I’m giving away 100 talks in the next 4 months. If you want one, get in touch.

  • ginger@gingerjohnson.com
  • HQ 515.450.7757

Who’s Paying Attention To You?

Do you think people are paying attention to what you post?

Guess, what – they are.

Whether you feel like you’re out in the weeds by yourself, or you’re wondering if anybody even cares, and you’re only trying to hear yourself speak by putting video up or writing something and posting it – guess what: somebody is gonna pay attention.

Case in point: yesterday I updated by LinkedIn profile… And put some material on there that I should have updated a while ago.

I opened up my LinkedIn today and there are several dozen people saying, “hey Congrats!” “Way to go”…

And I’m thinking, I just updated – that stuff isn’t brand new!?!

People are paying attention and people want to participate – that’s called connectivity, that’s called community building.

The next time you think and you wonder, “why am I doing this – does this matter to anybody?” Know that it does!

Keep it coming from who you are, what you are, how you serve. People are there and they’re eager to connect. That was one sign for me today.

Special props to my LinkedIn coaches: Amy Jones & Kate Paine & Misfit Group….

Magic Boots

I’ve got magic boots.

  • They’re not magic in the way they’re made.
  • They’re not magic in the fact I got them from a genie.

They’re magic because they’re connecting boots.

They’re the craziest boots I’ve ever bought. I love boots. They’re super comfortable and kind of a signature thing for me….

And I realized that when I got these boots, I got something I loved. What I didn’t realize is that I got a connecting tool.

They have more sparkles on them than are in the Milky Way. It was a surprise even to me that I got them(!).

Every single time I wear them somebody makes a comment.

And it’s a positive comment. “Wow, great boots,” or “those are terrific!”

Something that’s very complementary.

I’ve learned that they’re a remarkable connecting tactic.

So when I teach about connectivity and how to get comfortable and confident connecting, one thing I love to highlight is the boots.

Not that everyone has to have a pair of boots.

Know though that everybody has something that makes them attractive and interesting and makes somebody else want to engage with them.

So, what are your boots? What is it that helps you attract and welcome people to who you are simply by being you?

Tell me in the comments below.

Business Takeaways & Marketing Lessons

Last week, I had the pleasure of being invited to return and speak at Southern Oregon University’s School of Business Speaker Series.

They invite guests who have an interesting story to share, lessons and likely inspiration to share with the student body.

The first they had me in, my primary topic I was focused on another business.

This time, it was all about Connectivity.

Connecting people on purpose, with the intent to serve other people.

Since a big part of my experience as a business person is marketing, here’s how I set up the room for my address:

Connectivity = Communication = Marketing = Connectivity….

When we’re connected to who we are and therefore the activities in our lives, everything is possible.

Here’s what I shared.

Insights from my business adventures that have helped move me forward:

  1. Be positively excited about what you choose to invest your life in
  2. Get out when it’s not positively exciting or gratifying – you’re wasting everyone’s time starting with your own
  3. Be a force for good, wherever you choose to put your brains and energies
  4. Be thoughtful to your choices – on a big picture scale, starting with everyday choices
  5. Sleep on every major decision, however ‘major’ it is to you
  6. Seek advice from people who will have wise words to share; never from sympathetic friends and relations, colleagues and neighbors who like or love you yet are unqualified
  7. Protect your assets. I had to initiate a lawyer because someone intentionally stole my logo for their own gain…good thing I had registered it for protection (still stunk)
  8. Save money, put it aside
  9. Try whatever looks interesting to you. Chutzpah will always out maneuver ‘talent’
  10. Know and practice the Givers Gain
  11. Live within your means; learn how to manage you money, get help throughout your life
  12. Invest in yourself, all through your life. Interview and hire coaches
  13. Express gratitude daily.
  14. A lot.
  15. Be curious, be interested, ask questions
  16. Preparation and discipline work
  17. Dress up
  18. Be a steward, not a consumer
  19. Ask for help when you need and want it, don’t be a whiner, get to it
  20. Be a diplomat, be kind, be generous, be direct, be objective, be willing
  21. Shed toxic relationships on & offline, clean house once in a while to do so
  22. Follow up & Follow through
  23. Say Please & Thank you, utilize eye contact and a solid handshake, be gracious

Have a class or speaker series you’re seeking speakers for? Be in touch.

Free LIVECAST 11/9/18: 5 Elements of Connectivity (aka a live How-To conversation – it’s gonna be great!)

* If you want to know real world tactics that WORK for learning how to connecting with other people on purpose…
* If you want to be comfortable and confident in your connecting efforts…
* If you want a Framework to help guide you in connecting…
* If you’re ready to learn 5 Elements in the Connectivity Framework to help you meet people and connect…

…then join me THIS FRIDAY November 9th at 1 pm PDT for a Complementary 60-minute Livecast on the 5 Elements Of Connecting.

Where did the Elements come from?

When I decided to write my second book, the Connectivity Canon, I really wanted it to be meaningful and worthwhile.

In the writing of the Canon, my main goal was to create a book-as-tool to help people connect on purpose with a service mindset. To teach you how to connect with other people, comfortably and confidently to really enjoy meeting and getting to know other people.

I wanted the book to be useful, not merely good.

As a Connector, people ask me how I do it – how I actively engage, create and develop new relationships so easily?
My answer: develop a framework, with actual tactical steps, and get to it.

The Elements emerged as I wrote, eventually forming what has become my signature Connecting Framework. (There are actually 7 Elements – we’ll start with 5 on Friday.)

I was so excited! Here’s this gold nugget of the whole book dealio – a tangible, tactical Framework of Elements people like you can see, understand and use in everyday life.

It was soooooo exciting…because the Framework divides the whole (and sometimes daunting) big idea of how-to-connect-with-other-people into actual steps: the “Elements of Connectivity.”

In the Livecast, I’ll be mapping out How-to Connect in the simple to understand and use Connectivity Framework.

If you join me this Friday, 1 pm PDT for the free Livecast, I’ll share these 5 Elements with you so you can use them Right Away, immediately following the Livecast.

Sound good?

If so, register today by replying via email or by commenting below, with the subject line of “I’ll Be There!”

Here’s the only thing I ask of you: if you want to be there, make a full commitment to yourself and to me to do so.

There are limited spaces for this Livecast.

I’ll be giving away thank you gifts and a few bonuses for registrants who show up and participate.
(You gotta participate to be in the running for gifts and bonuses – it’s another way to show up for yourself.)

For this to work, I need to make sure you’re going to show up for your own growth – that you’re seriously interested in learning the 5 Elements of Connectivity so you can apply them in your life.

The takeaways:
You’ll learn the 5 Elements of Connectivity
You’ll see how the Connectivity Framework is an immediately useful tool to help you meet people.
You can put it to work the minute we’re done.

If you’re seriously interested and can’t make Friday at 1 pm PDT work, here are two other options to comprehensively learn Connectivity right now:

  1. Buy your own copy of the Connectivity Canon today. Get it, read it, use it.
  2. Join me in private Connecting Coaching, to become a Master Connector. Applications available upon request; I want to make sure we’re a solid fit in working together.

If you’re not serious, then leave the space open for someone else who is.

Register now by sending me an email or commenting here with reply “I’ll Be There!” in the subject line – if you’re fired up, ready & able.
Come with your questions on connecting too – I’m budgeting time for Q&A as well.

Remember, there’s limited space (yes, really).

Once you’re registered, I’ll send you final details via email + a quick reminder Friday morning too.

Looking forward to having you join me this Friday on the Livecast.

Thanks ~
g

Trade Booth Connectivity

I recently shared ideas* on how to make a Trade Booth worthwhile for buyers of those spaces to build business.

Thanks to Midge, one reader & tribe member, for being compelled to give me some more great ideas.

A ‘worthwhile’ trade booth starts with the vendor…

Midge adds:

  1. To not read your favorite novel. Same thing, your head is down and well, people don’t want to disturb you.
  2. I also don’t eat at my booth. One because I usually have samples out and that’s just not cool, but people don’t want to interrupt you. AND you are not ready to start the conversation. I
  3. Personally always look at the people doing by to see who makes eye contact with me. That’s when I make a comment to start a conversation.
  4. I also try and stand on the outside of my booth or have it so them can come in to me; the table between us is like the crossed arms – you are closed to any interaction.
  5. Another thing I do is to tell my vendor neighbors that if we are talking, I will stop in middle of conversation if there is someone at my booth and I hope they do the same.

Thank you for this note and I truly hope that others take this to heart, I think it is very important.

*via my enewsletter – sign up if you want to get in the loop

Lessons Learned From Scooping Horse Poop

There are a few things I’ve learned about Connectivity from my adventures in horse poop scooping.

1. Scoop uphill. Going toward the uphill side will give me the best advantage and view of what I’m trying to scoop.

2. Have the right tool. There’s a special tool for darn near everything, and many for good reason. The multi-tined scoop rake is, well, the poop.

3. Make time. Any time we ensure we have plenty of time allotted to perform the task at hand is wise. To be rushed or harried serves no one, starting with the task. (if you’re in that much of a hurry, is it really in need of being done? And are you the best person for it?)

4. Be respectful of space. If there are horses around while you scoop, give them the space they want and need. if they want to approach you, let them on their own terms. Forced interactions are usually unfruitful for all.

Connectivity requires a purposeful mindset: you’re objective, willing and positive going into the endeavors you pursue. Keeping these three fundamentals in your mind will yield greater enjoyment, pleasure for all and success for all.

After all, you can only scoop on rake-full at a time.

Queen Lori Nails It

An article about Lori Greiner was an affirming one for me, this in particular:

Lori Greiner nails it.

“We should stop saying ‘women in business.’ I don’t think that women should think of themselves as ‘women in business’ or as a woman in whatever job she’s in. I think women should think of themselves as a person in business and remember that they’re equal to or better than anyone else.”

After almost 10 years of studying women in this capacity, I wholeheartedly shout YES!!! YES, LORI, YOU’RE RIGHT!!

When we remove gender from the equation of success, we focus on abilities – not reproductive systems. We focus on growth and learning and aptitude, not what chromosomes we have.

Now, I know there’s something special to any single affinity group. I get that and I’ve seen that. That’s not what we’re talking about here.

What I interpret her as stating in this article is that when we focus on our abilities, gender is irrelevant.
Connectors know that abilities are the key, not gender.

With all due respect, a quote by the Madeline Albright makes me cringe: don’t support everyone of the same make and model on the single and only premise that they are the same make and model. Isn’t that exclusionary? And do all women support female serial killers because they’re women too? That’s as ridiculous as to expect all men to support all other men.

Be who you are, connect with your skills and talents and abilities. Focus on making a difference with your brains, not your bod.

What Are Your Expert Signposts?

Once in a while I read something that really resonates with me. Since I read so many books, often the resonation originates in a printed book.

One of those books for me this year is Brendon Burchard’s The Millionaire Messenger.  I first checked out the book at my local library, after a frolleague recommendation. Then, bought a copy. Had to have it. Needed to add it to my functional library at my HQ, write in it, return, refresh and reinvigorate.

In chapter 4, You: Advice Guru, I paused, read the Expert Signposts, and then kept going. I didn’t write the exercise, as he suggests. In reading the book the second time, it was time to execute.

Get comfy, read up, then write your own.

I highly recommend them as a personally clarifying and insightful opportunity to build and grow – yourself and your endeavors.

Expert Signposts

Five things I have learned about motivating myself and achieving my dreams are…

  1. Focus is key; I have to know what my specific focus is for motivation to matter
  2. Write things down & post them on my walls. When I see it, I’m more effective.
  3. My value is first; what people think of my value is secondary.
  4. Create a number for income I want to meet then exceed, reverse engineer it & break it into components, track via calendar.
  5. Let go of things that are not within the focus.

Five things I have learned about leading others and being a good team player are…

  1. Direct honesty rules the day.
  2. Diplomacy is in the room of progress.
  3. Be gracious, kind and polite.
  4. Avoid and walk away from toxicity, negative people and fool’s errands.
  5. Set the example, be an aspirational model.

Five things I have learned about managing money are…

  1. Money is a tool; we can build with it.
  2. Money allows a unique freedom.
  3. Money should be respected and utilized smartly including, when it works, treating yourself to its benefits as well as using it for requirements.
  4. It’s fun to give money to causes you believe in.
  5. Cash flow and revenue are two entirely different monkeys.

Five things I have learned about having a successful business are…

  1. Always be thinking ahead, have at least a loose plan of why you are doing what you do and how you’re going to do it.
  2. IGST reign supreme: Intention, Goals, Strategy, Tactics
  3. Have a singular vision; one priority. More than that muddies the waters and dramatically reduces progress.
  4. Call on other experts to support, help and assist.
  5. Givers gain works when everyone in the equation have bought in.

Five things I have learned about marketing a product or brand are…

  1. Marketing = communication.
  2. I love marketing; it makes me a strong connector.
  3. Marketing is necessary for every endeavor.
  4. No such thing as free or word-of-mouth; it all starts somewhere, there’s an investment of some sort.
  5. Consistency, redundancy and accuracy are fundamental to respect your audience and clients.

Five things I have learned about being a good partner in an intimate relationship are…

  1. Express affection often, in various ways, that are clear to your partner.
  2. Find ways to please them, in various facets of life together.
  3. Happy surprises are wonderful!
  4. Hug often, kiss frequently, sex should be fun and healthy. Appreciate each other fully.
  5. Tell them what you’re grateful as a habit – at least one thing every day.

Five things I have learned about spirituality or connecting with a higher power are…

  1. Everyone has their own way in doing so.
  2. There is no one way to be spiritual.
  3. Respect other peoples’ choices; inquire respectfully so you can learn.
  4. Read, listen, learn, participate in various ideologies to expand your own world.
  5. Peace and quiet are fundamental to contentment and happiness.

Five things I have learned about home decorating or fashion or organizing are…

  1. When I’m organized, I’m happier, more relaxed and can kick butt better.
  2. Find your own style, do it well, stick with it.
  3. Make your home your nest, your refuge, a place you want to be.
  4. Adjust all of these are you want and feel are needed.
  5. Complement others, often, on these very things when you’re compelled.

Five things I have learned about managing my life and being effective are…

  1. Go after what you really want, and who you want to serve.
  2. Be happy. It’s easier on your health and people gravitate toward happy people.
  3. Only do what moves you.
  4. Improve your vocabulary; it builds so many other things up.
  5. Respect others, go toward (rather than away from), and keep going.

What are your Expert Signposts? Learn more about what this has to do with anything else in life by reading his book.

FYI – I share this on my own free will, with no endorsement by Mr. Burchard. While I’d very much enjoy meeting him and growing a relationship, for now, I’m glad to share forward. Feel free to do the same.